A co-creation workshop under the BEATLES project was recently held in Spain, bringing together a diverse group of farmers, advisors, consumer representatives, and processors to validate fair business models and sustainability frameworks that support the transition to Climate-Smart Agriculture (CSA).
The workshop focused on three innovative business model prototypes:
- Peer-to-Peer Knowledge Sharing Platform,
- Crowdfarming Adoption Model, and
- Shared Resource Pool for Agricultural Equipment.
Each model was evaluated through structured discussions that examined their relevance, plausibility, and implementation challenges. Stakeholders emphasized the importance of participatory development, practical usability, and the role of verified expert input in sustaining these initiatives.
Key insights revealed:
- Farmers see significant potential in peer-sharing platforms, especially if developed collaboratively.
- Crowdfarming models show promise but require broader product offerings and enhanced consumer education.
- Shared equipment models face logistical hurdles but are seen as valuable for reducing costs and increasing access to agri-tech tools.
A separate session explored sustainability frameworks, with farmers prioritizing economic viability while advisors and organizations pushed for environmental balance. Fair wages, safety, and social responsibility also emerged as cross-cutting social concerns among all groups.
The workshop concluded with an engaging presentation from agroecology expert José Miguel Sanz, sparking vibrant discussions around pest management, water use, and local experimentation with sustainable practices such as flower strips and managed grazing.
Participants expressed interest in staying connected and continuing to shape CSA adoption in the region, reflecting growing momentum toward a fairer, more resilient agri-food system.
